Win Bigly

Win Bigly

Persuasion in A World Where Facts Don't Matter

Book - 2017
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"From the creator of Dilbert, an unflinching look at the strategies Donald Trump used to persuade voters to elect the most unconventional candidate in the history of the presidency, and how anyone can learn his methods for succeeding against long odds."--Amazon
Publisher: New York : Portfolio/Penguin, [2017]
Copyright Date: ©2017
ISBN: 9780525533320
Branch Call Number: 303.42 ADAMS
Characteristics: xii, 288 pages : illustrations ; 23 cm


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Feb 05, 2018

Adams gives his take on the communication (persuasion) techniques and psychology of the 2016 U.S. presidential election. Win Bigly is a light and well written. It is worth reading.

Jan 24, 2018

If you have ever asked yourself "What on Earth was he thinking?" about Donald Trump or wondered how he could possibly have been elected, this book goes a long way towards explaining the Trump phenomenon. He is not a politician. He is a salesman. And he knows how to sell. Adams re-frames Trump from the standpoint of persuasion, and exposes our irrational thinking processes. An excellent read that could calm the hysteria at least a little, if people weren't so attached to it.

Jan 24, 2018

Scott Adams is a interesting character, I find it surprising that a lot of people have never seen or heard of the Dilbert cartoons . This book was radically different from what I expected from him . It is a insightful book on persuasion and Adams provides an interesting world model , I dont agree with everything he says but it is extremely insightful and definitely worth a read or a re read

Jan 09, 2018

I had no idea who Scott Adams was before I read this book which I think would come as a shock to him (he seems to think he was a prime influence of the election). A solid portion of the points he makes serve almost only to pat himself on the back and self promote. be prepared for a tone of arrogance.

Now that you have been warned of his character, this is a great read. Lots of interesting insight into Trump and how the election unfolded. This is a great book for anyone looking to learn about persuasion techniques, political marketing and Trump himself.

Go into this book with an open mind.

Nov 17, 2017

Scott Adams is an odd guy, I'll grant you that. But his book contains a lot of insight from a perceptive observer. I can see why a lot of people don't like the book, but I think they are missing out on a chance to see politics in a different light. It's eye-opening, and we all could use better vision into how to avoid human foibles and achieve human successes.

Nov 08, 2017

Because that book shows greatness of Trump as a persuader and how he won.
Some regressive "Liberals" (social Marxists mostly) seem to get offended and melt like snowflakes even one year later after the Donald won :)

Nov 04, 2017

Review summary for this book show 1/2 star. I would like to read those reviews but they don’t appear to either exist or be accessible.


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